Peel Announces Support for Charitable Initiatives

Tuesday, March 17, 2015

Three North West causes have been successfully earmarked by The Peel Group to benefit from its annual charitable initiative that will boost funding for specialist projects to benefit young people and those diagnosed with cancer throughout 2015.

The Christie Charity, Trafford Park-based Once Upon a Smile and Child Action North West were successful in their application to the charitable fund after the property and investment company’s employees voted that specifically, children, young adults and those suffering from cancer should benefit from the initiative.

Peel will be the first business to support Christie’s new campaign to raise £5.6 million in funding for a dedicated research space within its new Proton Beam Therapy (PBT) Centre. PBT is a specialist form of radiotherapy that can precisely target certain types of cancer increasing success rates and reducing side effects. There are currently some limitations with PBT but scientists are confident that these can be overcome with further research.

Once Upon a Smile offers support to families who have lost a child or parent through children’s bereavement support and respite breaks. It is also the only charity in the UK that provides financial support to families in times of hardship following the death of parent or child.

Since October last year the charity has provided bereavement support to 21 children from the age of five to 18 and Peel will contribute to achieving its target of helping 100 families through bereavement counselling and interactive sessions involving, drama, arts and crafts over a 12 month period.

The final charity to benefit is Child Action North West, in Wilpshire, Lancashire which works with over 8,000 vulnerable children, young adults and families in the North West. Peel’s support will ensure that it can deliver its 12 week adventure sports programme, known as 360◦, for troubled youngsters aged between 15 and 24 years old. Through adventure sports it aims to lift young people with a history of substance abuse and anti-social behaviour out of their chaotic lives and give them the motivation and support to return to education, training or employment.

Kate Holland from Peel’s Charity Committee said: “These three fantastic charities were selected as their projects resonated with the Peel team’s wish that children, young people and those diagnosed with cancer should benefit from the fund. All of the specific projects that we’re backing will really be given a boost through Peel’s backing and their influence will make a real difference to many people’s lives in the region.”